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alice wilson
  • Design Work
  • About
  • Contact

G Fitness

Brand strategy, promotional video filming & edit, visual identity, marketing collateral, digital front-end and brand guidelines.
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A state of the art gym demanded a state of the art brand. I lead the creative in developing a bold brandmark accompanied by a vibrant and playful campaign that moved away from the typical male-centric gym look and feel.

GFitness_Website_Thumbnail_Large.jpg
GFitness_PasteUps.jpg
GFIT_iphone8_all.jpg
GF_ClothingCombined.jpg
GF_FW_Waiting_01_.jpg
Gfit_Neonsign_LR.jpg
GF_brand-stamp.jpg

Alice Wilson  |  All Rights Reserved